In all honesty I have no idea what to write about. All the social networking gurus say you must have a blog, you must have a website. Debandf must be branded… I will honestly say I do not know what the hell that means…… Peak your markets interest. Seriously?? My market ?? Ok who is my market………. my market is mostly women purchasing gifts for their sons, husbands, boyfriends who shop on Etsy, or are at least willing to set up an account on Etsy if they see my item and like it.
Ok there is my market
women purchasing gifts for their sons, husbands, boyfriends who shop on Etsy
How to Brand toward this market ?? What are these gift givers wanting when they give this gift ?? of course to please the recipients, perhaps to keep the recipients from losing their guitar picks ??? They want a nice product that they can be proud of giving, a Reasonable price but willing to pay for quality, Maybe the want to let the recipient know they support their music. Often they are commemorating a special event so we offer engraving. Often they have purchased a personalized guitar pick and like the idea of having a special guitar pick case to put their pick in it. They are also looking for a timely delivery on their Handmade item.
What does this mean towards branding ?? What kind of images are going to get and keep their interest. What kind of blog posts are going to interest them and make it so they want to follow. In all honesty people who are the recipients are not our purchasers……. it is the women or men supporting their musicians who I want to speak to, to connect with.
I am going to now write a little outline for this blog and yep I am going to put it right here……
Today I explored Debandfs market and how to brand to them
other subjects to touch on
Who we are at debandf and what we want to give to our customers,
how to offer support to the people who support musicians, Exploring the creative mind and how to encourage creativity
always pulling back to who we are as a family of artists… which means there will be spattering of random acts of art, gardening, homesteading
the fire, love and determination it takes to live the artist’s life
😀 There I now have a basic idea of where I am going…… any input would be great. I am sure you all have ideas of what you would like to read about. Perhaps you have a new Guitarist in your life you would like to encourage, or an old dog of a guitarist who you would like to pick that guitar up once again 😀 or maybe you are involved in a music program on a weekly basis and would just like to encourage others to join in ??
Music is soul.. it is a means to find yourself, to share with others.. to just relax.. we need that in this much to busy world.